Tom Harris Content Portfolio
I’ve developed a variety of content, including websites, social posts and assets, long-form articles, infographics, videos, CME courses, and print material. As a content leader, I’m often in a player/coach role — both writing copy and leading cross-functional creative teams. This portfolio of pieces I created provides a sampling of clients, content forms, and topics. I’m happy to provide additional examples upon request.
AstraZeneca
AstraZeneca was looking to help educate patients on the importance of biomarker testing to inform cancer treatment options. I developed the content strategy and all copy for two websites:
- BeHeaRD, focused on HRD testing for people living with ovarian cancer
- MyTRUStory, focused on biomarker testing for people living with metastatic breast cancer
Bayer Crop Science
Bayer Crop Science wanted to help consumers understand the people and science that feeds the world. I developed the content strategy for a new site, “Farm Meets Table,” and led the content team in developing explanatory articles, interviews, and profiles. These are two of the pieces I wrote for the site.
FDIC
Over the past seven years, I’ve led content development for many Federal Deposit Insurance Corporation (FDIC) projects, including a full site redesign, a deposit insurance awareness campaign, and a high school curriculum. These featured pieces come from an ongoing educational social series featured on FDIC’s Facebook, Instagram, LinkedIn, and X accounts.
CDC
I supported national campaigns from the National Center for Immunization and Respiratory Diseases (NCIRD) at the Centers for Disease Control and Prevention (CDC), including vaccine awareness programs and support for families living with acute flaccid myelitis. These are two of the pieces I wrote to drive vaccine awareness.
Cardinal Health
To generate demand for their supply chain solutions, Cardinal Health wanted to educate hospital executives on the negative impact of outdated supply chains and inventory management, including physician burnout, patient safety, and operational efficiency. We launched an annual survey on the state of supply chains. I led content development, including writing advertorials, social content, infographics, and videos.
